Making a Splash

October 6, 2010 § Leave a comment

I stumbled upon a list of “20 Inspiring Advertisement Designs” posted on, via DesignShack this afternoon and thought I’d take a look since I don’t deal with advertising, ever. These lists are usually a good way to keep in the design loop in industries you’re not involved in and helps you to think outside of whatever it is you’re working on. Well by the looks of this list, advertising loves splashes, bursts and explosions. I’m not sure how I feel about it. I guess it works, if it relates to what your selling. It definitely adds some drama to the advertisement, but if everyone is doing the boom, splat, splash! look, then it isn’t very unique is it? Can Sony, Nike and Audi really be using the same advertising strategy?

Here’s the link to the list on


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